Sparkow Merchandising liberates retailers to make the most out of their retail space, taking back control of what products they emphasize. Sparkow Merchandising plugs in to pre-existing systems to get the most out of the already available product information, making it easier to expand upon it. Natively integrated with the front office, the software provides a transparent buying experience for the customers, while the business users get an autonomous, flexible management experience. The online retail managers have algorithms and customizable business rules by which they can gauge the system’s commercial performance. Tracking performance allows users to maximize the potential of every visit, and to continually evaluate the efficiency the strategies in place.
- Product and content hub
- Navigation and search
- Behavioral and rule based cross and up-selling
- Ranking, sorting, display and product positioning management