The Kairion in-store ad server (IAS) is a complete on site marketing solution and was developed for the specific needs of online shops. The IAS connects an entire integrated ad server functionality with specific features that take advantage of the special online shops' potential. Thus, online shops can monetize their page impressions optimally with advertising allowance and media campaigns. Simultaneously, the Kairion IAS takes the fact into consideration that the sale of goods is the core business of an online shop. Hence, the IAS ensures that conversion and turnover are further increased by advertising allowence and media deals.
- One system for instore-media
- Advertising campaigns with product assignment
- E-commerce targeting options
- E-commerce specific ad formats