Hippo DX is an open source Java web content management system designed for creating personalized omnichannel experiences. Hippo’s lightweight, agile architecture enables the enterprise to go beyond managing and repurposing content. With Hippo, businesses can identify which content resonates with audiences, personalize content delivery and ultimately measure content’s performance in supporting business goals. Hippo’s flexible architecture is built for integrations with other best of breed solutions, and can be deployed locally or to a cloud infrastructure (e.g. Amazon EC2). With a Java and Spring based technology stack, Hippo integrates with CRM, marketing automation, ecommerce and social solutions to support end to end digital experiences.
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